Consumptive Units

You, remember, are nothing but a consumptive unit. A consumptive unit conditioned to consume consumables. You've been conditioned to consume in myriad ways, with retailers always trying new ways to keep you consuming more.

And as it comes to food, you are very keen these days, due to our mild economic slowdown, to keep an eye on what you eat. I find this interesting.

I wrote, now nearly two years ago here on my Monologues, that as people spend less on food due to our economy the fatter they will get, and the reason I suggested this is because you can buy more calories from processed foods than from fresh foods. I suspected that people will load up on cheap shit rather than good food and keep paying their iPhone bill in lieu of eating better, and they have.

And, as the linked article suggests, "consumers are using store circulars to find sales, are stocking up on foods that are on sale, are surfing the web for manufacture discounts, and are clipping coupons at prodigious rates."

The dumber you are as a dumb fucking consumer the better the bottom line for food processors, the better Wall St. does, all the while in a recession the lunacy of coupon clipping (that is, saving a few dimes on already overpriced processed food) should be obvious. Keep on thinking you are saving saving! money when buying those Gogurt yogurt tubes with a coupon. Please, keep on doing it; our economy depends on you.

I have never once been offered a coupon in a store for a head of green cabbage. Why is that? And why doesn't Grimway Farms offer coupons in the Sacramento Bee for their carrots? I could probably find a coupon for a box of Zatarin's Beans and Rice, but never a coupon for beans or rice.

Carry on my fellow consumptive units, carry on!